diff --git a/BUILD b/BUILD
index 29fce8d..a3f5842 100644
--- a/BUILD
+++ b/BUILD
@@ -16,13 +16,6 @@
     visibility = ["//visibility:public"],
 )
 
-# Shortcut for kubectl
-alias(
-    name = "kubectl",
-    actual = "@kubernetes//cmd/kubectl:kubectl",
-    visibility = ["//visibility:public"],
-)
-
 # nogo linters
 nogo(
     name = "nogo_vet",
@@ -85,3 +78,11 @@
     toolchain = ":host_python_pair",
     toolchain_type = "@rules_python//python:toolchain_type",
 )
+
+# Shortcut for kubectl when running through bazel run
+# (don't depend on this, it might turn into an env-based PATH shortcut, use
+# //third_party/kubernetes:kubectl instead)
+alias(
+    name = "kubectl",
+    actual = "//third_party/kubernetes:kubectl",
+)